Oasis

Agency:NewDesignLab

Team:NewDesignLab

Location:Beijing

Time:2021

在当前快节奏、高压的生活环境中,人们越来越重视天然营养食补,希望通过食用健康食品来保持身体健康和心情愉悦。Oasis品牌应运而生,专注于天然营养食补的研发与生产,致力于为消费者提供高品质、纯天然的食品

我们为其进一步设计品牌形象和产品序列包装。设计过程中,我们深入理解了Oasis的品牌理念和产品特点,运用色块的深浅更迭对文字内容加以规划,同时也寓意如同健康状态的逐渐提升,由内而外散发出自然、纯净的光彩,使包装呈现出一种清晰、简洁的视觉效果

In the current fast-paced and high-pressure living environment, people are paying more and more attention to natural nutritional supplements, hoping to maintain good health and a happy mood by eating healthy foods. The Oasis brand came into being, focusing on the research, development and production of natural nutritional supplements, and is committed to providing consumers with high-quality, purely natural foods.

We further design the brand image and product sequence packaging for it. During the design process, we deeply understood the brand concept and product features of Oasis, and used the changing shades of color blocks to plan the text content. At the same time, it also symbolizes the gradual improvement of health status, exuding a natural and pure brilliance from the inside out. Make the packaging present a clear and concise visual effect


  • About

    NewDesignLab纽带设计是一家专注品牌策略设计的设计咨询公司,提供品牌咨询及设计服务。 我们坚持创新、利他、长期主义价值观,坚信通过设计创造美好生活,重塑商业价值。

    NewDesignLab is a design consulting company focusing on brand strategy design, providing brand consulting and design services. We adhere to the values of innovation, altruism and long-termism, and firmly believe in creating a better life and reshaping business value through design.

  • Contact

    ndlbrand@outlook.com

    +86 198 1741 8384

    杭州市拱墅区
    运河万科中心A2座9楼

    Go to

    +86 198 1741 8384

    杭州市拱墅区
    运河万科中心A2座9楼Go to

    9th Floor, Block A2, Canal Vanke Center, Gongshu District, Hangzhou